RWC Partners’ James Tollemache, head of business development and Gary Tuffield, head of UK intermediary distribution, completed a 24-hour pedibus cycle last week to raise money for Cancer Research.
The pedibus, which accomodates eight peddlers and a ‘driver’, began its journey at the firm’s Petty France office, and was joined by the likes of financial PR company MRM and a member of PAM Insight's editorial team.
In the final two hours, the route saw the cyclists pedal past Trafalgar Square, all the way up to St. Paul’s Cathedral and Mansion House, before crossing Blackfriars Bridge and returning via Waterloo station and Westminster Bridge.
The charity event was supported by CASCAID, an initiative founded by Helen Wagstaff which is bringing colleagues from the asset management community together in order to raise money for Cancer Research UK over the course of the year. With an initital aim of raising £1 million in 2017, the initiative upped the amount to £2 million having hit the original goal in June.
CASCAID has 100 ambassadors from a range of fund management, wealth management, advisory and supporting firms. Fund managers, research analysts, fund selectors, advisers, chief executives and senior distribution professionals are all involved in working together to raise money for the cause.
Mr Tuffield told eprivateclient: "We are thrilled to be involved in such a fantastic industry initiative to raise money for a disease that has affected so many. Twenty four hours on a Pedibus through the streets on London was an enlightening experience but great fun, especially as so many RWC employees and clients were involved."
Mr Tollemache added: "I don’t believe there are many industries that can pull together and execute a scheme like CASCAID so successfully. We are very proud to be part of something so positive and enjoyable."
By the end of the 24 hour period, RWC Partners had raised over £65,000, equating to more than £2,700 an hour.
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